May 25, 2021
Utilizing content marketing as a startup starts with creating valuable content and building a community and audience around it.
It was great chatting with podcast host, author, investor, and company advisor Eric Siu about all things content marketing for startups, his tips on when startups should think about a...
May 18, 2021
Improving BIPOC (Black, Indigenous, and people of color) messaging and visuals in marketing is all about understanding the "why," and having the right intention.
Krystal Glass, co-founder of Black Creative Group, breaks down how to audit your existing marketing efforts to find areas where improvement is needed, how to...
May 11, 2021
Communicating and fixing problems in workflow between different teams in an organization requires identifying the intersection points and being transparent with colleagues.
I chatted with the great Tommy Walker, founder of WalkerBots Content Studios, about organizing content marketing to create a better workflow and...
May 4, 2021
Live streaming can be an incredibly effective tool for a content strategy, and can help launch a podcast that sees returns out of the gate.
Christoph Trappe returns to the show to explain how companies can use live streaming as a launch pad for a podcast, how to navigate the backend of live streaming platforms, and so...